From Contact Music: Your Song ft. Ed Sheeran

Published on 1 September 2017 | Contact Music 

Rita Ora has teamed up with chart sensation Ed Sheeran for a glorious new acoustic rendition of her latest single ‘Your Song’. The track originally featured uncredited backing vocals from the latter, but this new video sees him take a more active role as guitarist.

They certainly make for a remarkable duo in this raw, intimate live performance. The original version of the song reached number 7 in the UK and it is the first track from her long-awaited forthcoming second album, the details of which are yet to be announced.

‘Your Song’ was co-written by Ed, produced by Steve Mac, and released back in May 2017 via Atlantic Records. Rita Oea performed it for the first time at an amfAR charity gala at the 2017 Cannes Film Festival, and has also released an official video for the song which was shot in Vancouver, Canada and directed by Michael Haussman.

Read the full article Contact Music 


From Rap-Up: Rita Ora – ‘Your Song’

Published on 22 June 2017 | Rap-Up

Rita Ora’s infectious anthem “Your Song” has a sleek video to match.

Directed by Michael Haussman, who’s worked with Kanye West, Justin Timberlake, and Madonna, the visual is a look into an Ora-led boardroom meeting, where the songbird stuns her colleagues by dancing on the table and walking away.

Seemingly in a trance, the British songstress walks (and dances) around the office building, shedding her clothes, and making her way to the parking lot. Then, she hops in a red BMW, to drive backwards through Vancouver to find her lover.

Read the full article on Rap-Up


From Creativity Online: Levi’s Pokes Fun at Smartphone Obsession in Its Latest Spot

By Alexandra Jardine. Published on 

Hooking Up In Real Life, Not Online

Editor’s Pick

In Levi’s latest TV ad, which broke during the Grammys, the denim brand puts a new slant on the brand’s sexy boy-meets-girl scenario, with a mischievous nod to its target audience’s smartphone obsession.

In “Sea of Blue,” boy and girl meet at a pool party at which everyone is clad in denim, and everyone is glued to their phone, not looking up to make contact with anyone “in real life.” The pair catch each others’ eyes, mime a phone call without phones, and then fall into each others arms (and the swimming pool.) The spot was co-directed by Mike Piscitelli and Michael Haussman, through production company Pulse.

Part of the brand’s ongoing “Live in Levi’s” campaign by FCB, the campaign spans digital and social platforms, TV, cinema and print globally. As well as the TV spot there are style videos, behind the scenes footage and additional stories captured during the shoot that were made into digital shorts to be featured across social media.

Read the Full Article on Creativity Online


Adweek Ad of the Day: United Turns Airport Security Into an Olympic-Level Obstacle Course

Do you ever feel like an Olympic track star while trying to navigate the maze that is the airport check-in experience? United Airlines feels your pain.

The 2016 Summer Olympics begin next month in Rio de Janeiro, and this week United debuted its first related ad as the official airline of Team USA.

The 60-second spot “One Journey. Two Teams.” will first air during the opening ceremony next Friday. It resembles past efforts from the brand in that it stars both United employees and American Olympians doing their best to get to the gate on time.

The athletes featured include volleyball star Kerri Walsh Jennings, two-time gold medal soccer player Carli Anne Lloyd and four-time gold medal swimmer Missy Franklin, among others.

The ad, created by United agency of record mcgarrybowen, also features a Rio-style remix of the client’s theme song “Rhapsody in Blue” courtesy of audio production company Yessian Music, which recruited authentic Brazilian street musicians to help create the very active re-imagining of Gershwin’s classic. The voiceover for this spot comes from Mr. Bourne himself, Matt Damon.

“Our 2016 Olympics advertising was a great way to engage and showcase our employees and our partnership with Team USA,” says United managing director of marketing and product development Mark Krolick. “The United team works incredibly hard year round to transport U.S. Olympians and Olympic hopefuls to training, competitions and the Olympics and this campaign demonstrates that in an upbeat, fun and optimistic way.”

The ad was filmed on a real 787 Dreamliner in Los Angeles, and the athletes performed all their own stunts.

Mcgarrybowen executive creative director and managing director Haydn Morris tells Adweek, “It’s an honour to have a client with such an intimate and longtime relationship with Team USA; they do the hard work of flying those guys wherever they need to go, year in, year out. Mcgarrybowen does the easy bit of bringing that story to life.”

Read the Full Article on Adweek


From MTV News: 7 Facts You Didn’t Know About Selena Gomez’s ‘Same Old Love’

By Emilee Lindner

Selena Gomez’s “Same Old Love” video follows the singer rolling through the city in a raindrop-speckled car, observing life from safely inside.

But after watching life go on around her, she’s ready to immerse herself in the human experience, so she ditches the car, which continues on to her concert empty. Don’t worry though, after drifting around city streets and a nightclub — something that she wouldn’t get to do in real life without fans and paparazzi smothering her — she runs back to the venue on foot to make it to her concert on time.

For the fans who got the first look of the video at Gomez’s Revival album event in L.A. last week, that’s where they thought it ended. But little did they know that Selena would come out for a surprise performance, and their reactions would be filmed for the end of the video, released on Tuesday.

We got on the phone with Michael Haussman, who directed “Same Old Love” — along with Justin Timberlake’s “SexyBack,” Madonna’s “Take A Bow,” Kanye West’s “Jesus Walks” and more — to get the behind-the-scenes stories that went into the carefully crafted visual.

Read the full article on MTV.com


News from Huffington Post: Selena Gomez Teams With Fans for New Music Video

Wednesday night, Selena Gomez invited fans to sit in the audience of the Palace Theater in Downtown Los Angeles with the promise of having them be part of the video shoot for her latest single, “Same Old Love”. The song would be the second song of her upcoming album, Revival.

Once the house lights went out, a giant screen descended on stage and began showing the “Same Old Song” video, directed by Michael Haussman. We were all curious – if we were there to be part of the shoot, why were we watching the finished product?

But the surprise was still to come.

In the video, Selena is being driven in a town car, where she sits in the back seat, singing the song as rain pours down the nighttime city. Her ultimate destination is still unknown at this point.

After observing enough brokenhearted people during her ride, which she subsequently abandons, it becomes clear that in the video Selena is expected to be at a concert venue for her own performance. There is panic by her handlers when the town car arrives with no Selena in sight.

Never fear, all is not lost. Though we’re not sure why she decided to take a pedestrian detour, Selena arrives at the back door of the venue just in the nick of time. We see her glam squad put the finishing touches on her already flawless face as her stressed out handlers guide Selena through the dark and narrow path of the theater halls and on to the curtained stage.

Then, in a seamless transition, as the curtain in the video begins to lifts and expose the audience, the actual video screen on the Palace Theater stage rises and there in front of us — as if she popped out of her own video — is Miss Gomez herself, singing the chorus of the song right on cue. It’s like she was there all along — same dress, same hairdo, same everything. The crowd went wild, and the camera crew was there to capture the genuinely excited and surprised fans sitting — actually now standing at their feet — in the theater, going nuts. (And yes, it was done in one take. No stops and starts or repeats.)

Afterward, a chair was brought to the stage and Selena sat down and began a heartfelt speech. She thanked her fans for always being there for her, told them how much she adores them, and how this is a new stage in her life which includes a switch to new record label with Revival.

Read more on Huffington Post


Pulse Films Signs Michael Haussman

Via SourceCreative.com

Pulse Films is excited to announce the worldwide signing of award winning filmmaker Michael Haussman to its roster of commercial directors. Pulse Films will serve as Haussman’s representation for commercials, music videos and branded content projects.

Haussman is a director, writer and artist who has received international acclaim for his compelling work. He has directed music videos for Justin Timberlake, Madonna, Kanye West, Usher and Shakira, among others, and his commercial campaigns include work for Levi’s, Diesel, Absolut, Bvlgari, BMW, Coca-Cola, and more.

In 2013, Haussman wrote and directed the short film THE AUDITION, which was selected to compete in the Venice International Film Festival, and his documentary THE UNSINKABLE HENRY MORGAN premiered at the Sundance Film Festival. Other films of Haussman’s include RHINOCEROS HUNTING IN BUDAPEST, BLIND HORIZON, and THE LAST SERIOUS THING. In addition to his work as a writer and director, Haussman recently created GRAVITY, a study of gravity’s effect on human emotion told through five high definition video sequences filmed at 2,000 frames per second.

“We are absolutely thrilled to have Michael join the Pulse team,” stated Pulse CEO Thomas Benski. “Michael is incredibly talented, and his ability to create content across many platforms and mediums is exactly what we are excited about in our artists.”

“At Pulse, we are interested in creators, not just directors,” said Pulse President of Commercials and Music Videos Kira Carstensen. “As a writer, director and artist working across many different creative platforms, Michael is the perfect fit for Pulse and our modern day studio.”

“For a filmmaker like me who is involved in commercials, films, documentaries, music video and art, I have never had a home in which I could facilitate all these projects. PULSE is this place,” said Haussman. “They have a unique philosophy on how to support a director and artist to find outlets for all his creative output. When I met with PULSE I was already mid-stride on a film I wrote and will direct called GOOD GUYS. Thomas Benski came on board and gave the project a new jolt of life. I see the difference between the ‘old model’ of promising a director a film, and the PULSE method, which is to immediately get involved, financially and physically. I’m very excited about our future collaborations in all art forms.”

As part of the Pulse Films roster, Haussman will be able to apply his skill for creating content across platforms and formats including through the Pulse strategic partnership with VICE.

Read on SourceCreative.com